by cashoffers | Jul 19, 2017 | Book Reviews
Perhaps no other book underscores the CHSA/CHBA approaches to real estate like Chet Holmes’ The Ultimate Sales Machine. That may have to do with the book’s all-encompassing scope: it has practically everything an entrepreneur would need to grow a successful...
by cashoffers | Jul 19, 2017 | Book Reviews
Lucy Woodard has been with NAEA for the past five years. She sits down to talk with John White about the changes she has seen during that time. JW: So Lucy, I know you’ve been with NAEA for a good while. How long has that been? I’d imagine you have an...
by cashoffers | Jul 5, 2017 | Book Reviews
Marketing, Reviews, and Social Media: How Mindy R. Began Focused on Marketing, but Veered onto the Ramp of Adding Value Mindy R. was still fairly new to real estate when she signed up for RAMP, before it became Market Maker. Only two years before she had...
by cashoffers | Jul 5, 2017 | Book Reviews
Dan Kennedy, No B.S. Direct Marketing, 2nd Edition. by John White Dan Kennedy’s No B.S. Direct Marketing is not specifically written for real estate agents, but it will help any real estate agent with direct marketing. Before getting started, I need to say a few...
by cashoffers | Jul 5, 2017 | Book Reviews
Jenn Holub’s position in Sales gives her a unique perspective on what the real estate industry looks like to agents. She sits down with John White to talk about disruption in the industry and NAEA’s ICP (ideal client profile). JW: So, Jenn, good morning....