Blog
The ABCs of Building a Sphere of Influence
The ABCs of Building a Sphere of Influence: How Henry Boyce Asked Questions, Bantered with Us, and Cared About Our Happiness by John White Jay Kinder once summarized the problem of focusing too narrowly on new customer acquisition: “Sometimes...
On Lifetime Value: Interview with NAEA Mastermind Luke Bouman
Book Review: The Difference by Subir Chowdhury
The Difference: When Good Isn’t Enough New York: Crown Publishing Group Review by John White Once in a generation, it seems, a new book comes along and inspires business leaders to do better. This new book, already praised by Tony Robbins, Jay Abraham, and Greg...
NAEA Team Interview: Keith Schuler
Keith Schuler is the Manager of RAMP Onboarding. In this interview with John White, he speaks about bringing new RAMP members success, beginning with their becoming familiar with NAEA's tools and systems. JW: Hi Keith, good morning. So how long have you been with...
Getting Off the Rollercoaster: When You Plan for Your Success in Advance
Getting Off the Rollercoaster: When you Plan for Your Success in Advance Blake wanted leads. Now. So he could close that next transaction as soon as possible, and see that deposit in his bank account soon afterward. He was a talented salesman: Blake hardly...
NAEA Team Interview: Tibor Sego
JW: So Tibor, how long have you worked at NAEA? TS: I've been with NAEA around six months. JW: And how did you become interested in graphic design? TS: I became interested in graphic design while I was pursuing my undergraduate degree in architecture. I was required...
Book Review: The Compound Effect by Darren Hardy
The Compound Effect Boston: DeCapo Press, 2013 Review by John White Every real estate agent should read Darren Hardy’s book The Compound Effect, and not just because Hardy got his start in real estate and brings his experiences in real estate into this highly...
Balancing Multiple Perspectives Against Your One Priority
Balancing Multiple Perspectives Against Your One Priority by Michael Reese A few years ago, I had the pleasure of working on a writing project, in which I took my friend Hal Elrod's Miracle Morning series, and wrote an inspiring story specifically for real...
NAEA Team Interview: Lauren Lamb
JW: So, Lauren, how long have you been with NAEA? What do you do? LL: I’ve been with NAEA almost a year and a half, and I am Vice President of Product. Within my role, I am responsible for our product offerings to our clients - both fulfilling and servicing them - to...
“It’s Follow-up or Nothing: The Business of Calling Nurtures
For real estate agents, no form of prospecting is as likely to lead to conversions than following up with nurtures. But for many, it’s hard to balance time they spend in front of clients, on the one hand, with leaving enough time to place the calls to nurtures, on the...